The login form content block is a dynamic tool. With it, you can create multiple, customized login experiences for different personas. For example, you can replace the default sign-in page with a branded one.
You most likely use Single Sign-On for your employees. However, there might be occasions when you need to allow non-employees access to your Applaud tenant. For example, you might need new hires to complete a series of preboarding tasks before they officially start their employment. In this case, you might want to add a welcome message and the option to sign in with their personal email address rather than a work email address. You can create this functionality by adding the login form content block to a page.