You can add a chat action to ask your user a question so you can collect their response and use it. You can use the expression builder to make the question dynamic and more relevant to the user. You can also configure quick replies so that you can guide the user through the chat.
Quick replies are presented in the chat window, which the user can select. You can let the user choose between selecting a quick reply or typing a response. Alternatively, you can prevent them from typing a response and only let them select from the quick replies.
If you add a reply, Applaud creates an "if/then" action after the ask a question chat action automatically. The action has a branch for each reply, and the condition is pre-filled.